Event tech is only getting stronger and, as a result, so are your corporate events! With technology moving so fast, it’s easy to become confused with what’s necessary and what isn’t. Event tech trends suggest that apps could be the next big thing but how does that benefit you? Here are 3 ways to incorporate an app in your event…
Send your formal invitations with QR codes for your invitees to scan on their phones to download your event app. Provide further information regarding the event, your business, the purpose and USPs. Follow this up with regular fun facts and bitesize notifications to create hype around your event. Allow guests to RSVP easily and let the app be useful and necessary on the day of the event with directions to the venue and scannable invitations to gain access at the entrance.
Bring your event to life with interactive segments without needing lots of gadgets. Value guests’ opinion by using a voting system. Provide opinion polls for feedback. Create a game where they can guess the answers to your questions to spice up informative presentations. Add a networking element to the app for guests to save people’s details or connect during the event. Have podiums set up around the venue, allowing guests to scan things to be sent further information on.
How well an app benefits you in the long run depends on your execution! If the app is packed with valuable information, you can be sure guests will return to it. If you created your app to be an easy way for people to connect to the people they met at your event then ensure there’s a way for them to contact them in the future that relies on your app to do so. Then solve ‘out of sight, out of mind’ with push notifications for further events they might be interested in, special rates, discounts and giveaways!
There are many ways to use digital technology to your advantage. Don’t get caught behind the trends!