Event planning has become a popular profession as of late, and with more companies than ever investing in them, there’s never been a better time! There is, however, a widespread misunderstood notion of what it means to be an event prof, easily teased out of an applicant when asked in an interview ‘why do you want to be an event planner?’ These are the wrong reasons to choose event planning…
Events planning newbies have an unrealistic expectation of what it means to plan and manage events. Perhaps due to the portrayal of events in film, some people believe that being an events professional will see you on site, with a clipboard in hand and an earpiece, managing the event from the floor. The reality is an office job, with plenty of communication with clients, criteria to meet, and a whole lot of organisation. Wanting more involvement is one wrong reason to choose event planning.
Adjacent to the expectation of primary involvement, some believe that they can make their way into large scale events with various celebrities. The reality of the events industry, is meetings, conferences, team building, presentations, product launches and networking. The likelihood of working in more glamorous areas is slim – especially for a new event prof! Understanding the exact role of an events planner can manage someone’s expectations. Liaising with the stars in the thick of it is an unrealistic reason to choose events planning.
Whilst it is true that some of the best events have the latest event tech, it doesn’t often warrant an events planner’s time. You definitely won’t be experimenting with VR and projection mapping your venues all of the time! Maybe you won’t even get to do that for some of the time! For the most part, event tech helps make our jobs easier, so we don’t have to worry about certain things, and isn’t the focus of what we do! An interest in gadgets is another wrong reason to choose events planning as a career! Maybe try events tech?
If you’re on the ball, imaginative and a good listener, you’re halfway to becoming a great events planner. If you have excellent organisational skills, can meet criteria and keep to a budget, these are all great skills and great reasons to choose events planning as a career. If you don’t mind an office environment and lots of communication with a wide range of people, you might thrive at events planning! A quick management of expectations will see the best people find the right roles.
We’ve got the right people to do the best possible job. If you’d like to discuss a corporate event, you can give us a call on 020 7274 4865.